| 15 South Orange Ave. South Orange, NJ 973-762-7077 |
| At the October meeting club members were treated to a tutored tasting of |
| LABATT Sales Soar..... With an unmatched portfolio of high-quality beers, Labatt USA is one of America’s leading specialty beer companies. While much of the American domestic beer market has seen little or no growth in recent years, Labatt USA has enjoyed double-digit sales growth every year for the past 15 years. In addition, Labatt Blue is now the number one Canadian beer in the United States and the number three imported beer, behind only Corona and Heineken. |
| Next Meeting Sunday, Nov. 9, 4 PM at the Gaslight special guest Lori Montfort ANCHOR Brewing makers of the famous Anchor Steam and the beer chosen by Michael Jackson as one of the ten best in America Liberty Ale Join us to learn more about this great brewing company and to sample some of its award winning brews. |
| Draft Board 15 can be contacted by writing webmaster@ beernexus.com or draughtboard15 @yahoo.com |
| Hope you enjoyed this month’s newsletter. We welcome comments, articles, and suggestions. Thanks to beernexus.com for taking us global on the net! See you at the Gaslight! Cheers! Vince |
at the GASLIGHT- MEETINGS, NEWS, INFORMATION
| Labatt's Brews Shine |
| Brian Quinn from Labatt USA Impresses Club Members |
at the October meeting .....
Thanks to Labatt's European Development Manager, Brian Quinn, Draught
Board 15 members can now easily testify to the truth of at least one
corporate slogan -"Labatt USA is American's Specialty Beer Company".
Focusing on Labatt's main imports of Boddington, Stella Artois, Hoegaarden,
Leffe, and Lowenbrau (among their other brands of Carlsberg, Dos Equis,
Sol, Tecate, and USA's Rolling Rock) Brian proved that Labatt is more than
just "Blue".
Beginning with a fascinating look at the history of many of the beers in the
Labatt portfolio, Brian went on to outline their distribution patterns, brewing
techniques, and unique flavor profiles. He followed this by providing ample
samples for club members to enjoy and discuss. Lastly he graciously
provided glassware, shirts, and promotional material to the club to raffle off
to members.
This was indeed a great club meeting. At it's conclusion membership
committee chairman Jeff Levine announced that the club had unanimously
awarded Brain a full membership with the special designation of "Amicus
Beerius" - a true friend of beer.
Board 15 members can now easily testify to the truth of at least one
corporate slogan -"Labatt USA is American's Specialty Beer Company".
Focusing on Labatt's main imports of Boddington, Stella Artois, Hoegaarden,
Leffe, and Lowenbrau (among their other brands of Carlsberg, Dos Equis,
Sol, Tecate, and USA's Rolling Rock) Brian proved that Labatt is more than
just "Blue".
Beginning with a fascinating look at the history of many of the beers in the
Labatt portfolio, Brian went on to outline their distribution patterns, brewing
techniques, and unique flavor profiles. He followed this by providing ample
samples for club members to enjoy and discuss. Lastly he graciously
provided glassware, shirts, and promotional material to the club to raffle off
to members.
This was indeed a great club meeting. At it's conclusion membership
committee chairman Jeff Levine announced that the club had unanimously
awarded Brain a full membership with the special designation of "Amicus
Beerius" - a true friend of beer.
Brian Quinn
Next Meeting: Sunday, Nov. 9, 4 PM at the Gaslight
 |
| |
 |