

| FLASH NEWS |

| Iron City Returns When the Pittsburgh Brewing Company left Pittsburgh in 2009, the city was heartbroken. Makers of Iron City Beer, the brewery was synonymous with the blue-collar city that sprung it, and had been brewing lagers, pilsners, and ales at its facility for more than 140 years. Now, Iron City Beer is returning to Allegheny County. Not quite back to Pittsburgh, but up the Allegheny River, just about 22 minutes from Downtown in Creighton. Pittsburgh Brewing Co. has announced a plan to build a new brewery in the former Pittsburgh Glass Works plant. |
| Beer Snow YouTube creators Sparky and Skeeter took on what could be the most winter-like challenge of all time -- making snow out of beer. The two cooked up a pot of brats with some Leinenkugel's beer, then poured the leftover boiling beer into an air cannon. They launched the beer into the subzero skies, and voila! Beer snow was born. This is not to be confused with the Chinese product Snow Beer which is the largest selling beer in the world. Snow beer originally comes Shenyang, in the province of Liaoning, China. It was founded in 1993. |
| April 2021 |
| QUICK HITS A couple years ago the Brewers Association introduced the Independent Beer Seal to help beer consumers identify beers brewed by independent, craft breweries. Now the Craft Maltsters Guild introduces a seal of its own: the Craft Malt Seal. The seal helps consumers identify breweries a that use malt from small producers. ---------------- Roundhouse Brewery in Nisswa, Minn., began has a six-lane Wreck Room to accommodate axe throwing while also serving beverages. Beer goes well with countless things but we never thought axe throwing was one of them. ----------------- A restaurant has just set a new Guinness World Record for the most beers on tap - 397 beers, Raleigh (North Carolina) Beer Garden. It is truly an impressive selection of local and international beers but ow do they keep them all fresh? .-------------------- Beer sales in Germany were down 5.5% last year, dragged lower by lengthy closures of bars and restaurants in the coronavirus pandemic.German -based breweries and distributors sold 8.7 billion liters (2.3 billion gallons) of beer last year, That figure doesn’t include alcohol-free or beer imported from outside the EU ------------------------- The U.S. market for low- or no-alcohol beer is set to grow by about 39% by 2022, according to data from the beverage market-research firm IWSR. AB InBev has committed to making 20% of its beer volume no- or low-alcohol by 2025. ------------------- Boston Beer Company’s sales increased 38.9% over the last 12 months generating $1.74 billion in revenue, Their depletions (sales to retailers) increased 37%, while shipments (sales to wholesalers) increased 38.8%. |





| Modelo Sues Corona Corona Hard Seltzer, a major competitor in the booming market for spiked fizzy water, has run into legal troubles over its name. Grupo Modelo, the Mexican arm of beer giant Anheuser- Busch InBev, filed a lawsuit against Constellation Brands on Monday over the use of the Corona trademark to market the hard seltzer. Modelo, which created the popular Corona brand, alleges Constellation does not have the right to use the brand to market nonbeer products.Constellation, whose beer business is based in Chicago, acquired Modelo’s U.S. b eer portfolio in 2013, including the rights to sell Corona and other Modelo products in the U.S. under a sublicense agreement. The $4.75 billion transaction came as AB InBev acquired Grupo Modelo and had to shed some assets to satisfy anti-competitive concerns. In its lawsuit, Grupo Modelo alleges the sublicense gives Constellation rights to use the Corona brand in the U.S. and Guam only for beer, which means “beer, ale, porter, stout, malt beverages, and any other versions or combinations of the foregoing, including nonalcoholic versions of any of the foregoing.” Hard seltzer, the suit alleges, is none of those. The suit comes as hard seltzer rattles the beer industry. Hard seltzer is by far the fastest- growing segment of the alcoholic beverage market, with some analysts predicting $30 billion in global sales by 2025. Corona Hard Seltzer, which Constellation launched a year ago with a $40 million marketing push, has risen to be the fourth-largest brand. AB InBev’s Bud Light Seltzer is among the top three. The suit, which was filed in U.S. District Court for the Southern District of NY alleges trademark infringement and breach of contract. It says Modelo notified Constellation in of the alleged breach and insisted that it stop importing and marketing Corona Hard Seltzer, and that a “confidential alternative dispute resolution process” failed to yield a resolution. |